U.S. Ford Motor Company Sales Jump 15 Percent In October 2024

Ford Motor Company sales increased 15 percent to 172,756 units during October 2024 in the United States. Sales increased at Ford and Lincoln.

FoMoCo Sales Notes – U.S. October 2024

• Total Ford Motor Company sales during October 2024 increased 15.2 percent to 172,756 units
  • Electric vehicle sales totaled 6,264 units, down 8.3 percent
  • Hybrid vehicles sales totaled 18,224 units, up 38.5 percent
  • Internal combustion vehicle sales totaled 148,268 units, up 14.1 percent
  • Truck sales increased 29.2 percent to 100,847 units
  • SUV sales increased 2.3 percent to 69,221 units
  • Car sales decreased 37.0 percent to 2,688 units
• Ford dominates fast growing hybrid truck segment with the first and second best-selling hybrid pickups on the market, Maverick and F-150 Hybrid respectively
  • Ford hybrid pickup sales totaled 124,035 trucks though October, an increase of 48.9 percent with Ford representing a dominate 75% share of the hybrid pickup segment this year
  • Ford Maverick hybrid sales totaled 62,678 trucks – up 46.9 percent, while the top-selling fullsize F-150 hybrid sales totaled 61,357 trucks – up 51.0 percent so far in calendar year 2024
• Ford truck sales were up 29.2 percent on total sales of 100,847 trucks, making Ford America’s No. 1 truck manufacturer for the month and year-to-date
  • The entire F-Series lineup (including the F-150 Lightning) sales increased 26.1 percent over a year ago on sales of 67,483 trucks
  • F-150 sales were up 22.9 percent, while sales of Super Duty were up 31.2 percent over last year
• The Ford Bronco family and new 2025 Explorer boost SUV sales
  • Combined sales of Bronco and Bronco Sport totaled 19,219 deliveries for the month with sales up 46.6 percent
  • Bronco had a strong sales month with sales more than double relative to a year ago and were up 26.7 percent over September’s results
  • Ford’s new for 2025 Explorer sales totaled 17,145 units – up 3.1 percent for the month

Brand & Model Sales

Ford sales increased 14.2 percent to 163,407 units:

• Ford Bronco sales increased 104.72 percent to 9,837 units
• Ford Bronco Sport sales increased 12.95 percent to 9,382 units
• Ford E-Series sales decreased 10.98 percent to 3,755 units
• Ford E-Transit sales increased 181.14 percent to 1,088 units
• Ford Edge sales decreased 80.54 percent to 2,144 units
• Ford Escape sales increased 1.68 percent to 12,784 units
• Ford Expedition sales increased 11.97 percent to 5,267 units
• Ford Explorer sales increased 3.07 percent to 17,145 units
• Ford F-150 Lightning sales decreased 49.81 percent to 1,863 units
• Ford F-Series sales increased 31.78 percent to 65,620 units
• Ford Heavy Trucks sales decreased 7.98 percent to 1,084 units
• Ford Maverick sales increased 14.01 percent to 10,865 units
• Ford Mustang sales decreased 37.05 percent to 2,688 units
• Ford Mustang Mach-E sales increased 21.27 percent to 3,313 units
• Ford Ranger sales increased 1054.75 percent to 5,231 units
• Ford Transit sales increased 46.24 percent to 11,341 units
• Ford Transit Connect sales decreased 100 percent to 0 units

Lincoln sales increased 36.0 percent to 9,349 units:

• Lincoln Aviator sales increased 37.57 percent to 2,629 units
• Lincoln Corsair sales increased 14.24 percent to 2,688 units
• Lincoln Nautilus sales increased 116.39 percent to 2,852 units
• Lincoln Navigator sales decreased 8.67 percent to 1,180 units

During the first 10 months of the 2024 calendar year, Ford Motor Company sales increased 3.8 percent to 1,720,928 units.

Sales Results - October 2024 - USA - Ford

Sales Results - October 2024 - USA - Lincoln

Sales Results - October 2024 - USA - FMC Totals

About The Numbers

• All percent change figures compared to Ford Motor Company sales for October 2023, unless noted otherwise

Further Reading & Sales Reporting

• Ford Motor Company news
  • Ford news
  • Lincoln news
• Running Ford Motor Company sales numbers
  • Running Ford sales numbers
  • Running Lincoln sales numbers