As the automotive industry continues its pivot toward electrification, hybrid electric vehicles are becoming more prevalent, as are plug-in hybrid electric vehicles (PHEV), which serve as middle ground between the two. Ford rival Jeep currently offers two PHEV models in its American lineup – the Wrangler and the Grand Cherokee – although the automaker will soon offer the Jeep Gladiator as another PHEV in 2025. As it stands right now, Jeep doesn’t offer a full hybrid, but that will soon change.
Automotive News reports that Jeep will add a hybrid to the lineup during the 2025 calendar year. Jeep CEO Antonio Filosa confirmed the vehicle’s inevitability, indicating that the forthcoming model will take the place of the Jeep Cherokee, which was discontinued after the 2023 model year was built out. According to Filosa, the hybrid be a “mainstream” midsize option.
Thus far, Jeep hasn’t revealed any details regarding the forthcoming hybrid’s powertrain, but confirmed that it would not be a purely electric model. However, he indicated that platform versatility will allow Jeep to be flexible with the model, potentially signaling that it could become an all-electric vehicle if the market suggests sufficient demand.
Jeep’s current electrification strategy mirrors that of Ford. After initially announcing ambitions plans to go all-electric, The Blue Oval took a closer look at its EV trajectory and decided to rein it in a bit. As reported by Ford Authority, the entire Ford lineup will feature hybrid powertrain options by the end of the decade, giving customers another choice when it comes to electrification.
Making EVs affordable is a bit of a challenge, too. Ford CEO Jim Farley said that he understands that buyers aren’t willing to shell out for EVs, which can be quite a bit pricier than their gasoline-powered counterparts. That means, in order to move EVs, Ford is focused on making them as affordable as hybrids.
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