Lincoln Corsair sales decreased in the United States but increased in Mexico during the third quarter of 2024.
Lincoln Corsair Sales - Q3 2024 - United States
In the United States, Lincoln Corsair deliveries totaled 6,887 units in Q3 2024, a decrease of about 12 percent compared to 7,852 units sold in Q3 2023.In the first nine months of the year, Corsair sales increased about 13 percent to 19,736 units.
| MODEL | Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| CORSAIR | -12.29% | 6,887 | 7,852 | +12.89% | 19,736 | 17,483 |
Lincoln Corsair Sales - Q3 2024 - Mexico
In Mexico, Lincoln Corsair deliveries totaled 135 units in Q3 2024, an increase of about 17 percent compared to 115 units sold in Q3 2023.In the first nine months of the year, Corsair sales increased about 61 percent to 389 units.
| MODEL | Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| CORSAIR | +17.39% | 135 | 115 | +60.74% | 389 | 242 |
Competitive Sales Comparison (USA)
Lincoln Corsair sales fell 12 percent moving 6,887 units in Q3 2024, slipping a spot from the previous quarter to place sixth among 13 entries in the luxury C-segment crossover segment when ranked by sales volume.
The Lexus NX remained in the lead as sales increased seven percent to 18,876 units. The Buick Envision (see running Buick Envision sales) moved up a spot to place second with a 73 percent leap to 12,565 units, while the Acura RDX traded places for third with a four percent uptick to 12,044 units, and the Audi Q3 placed fourth with a 36 percent bump for 7,422 sales. The Volvo XC40 moved up to fifth in spite of a seven percent slip to 6,950 units, bumping the Corsair (see running Lincoln Corsair sales) to sixth place. The Mercedes-Benz GLA-Class, the first of two models from the German luxury marque, moved up to place seventh, posting a 165 percent leap in sales to 6,703 units, while the Cadillac XT4 (see running Cadillac XT4 sales), GM’s second entry, kept eighth place with a seven percent increase for 5,655 deliveries. The BMW X1, one of two entries from the Bavarian automaker, saw sales dip two percent to 5,597 units. The rest of the field each saw around 3K deliveries or less.
Sales Numbers - Luxury C-Segment Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | Q3 24 SHARE | Q3 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| LEXUS NX | +6.96% | 18,876 | 17,647 | 21% | 23% | +3.54% | 53,515 | 51,685 |
| BUICK ENVISION | +72.62% | 12,565 | 7,279 | 14% | 9% | -1.20% | 34,425 | 34,842 |
| ACURA RDX | +4.49% | 12,044 | 11,527 | 14% | 15% | +18.29% | 32,178 | 27,202 |
| AUDI Q3 | +36.01% | 7,422 | 5,457 | 8% | 7% | +51.18% | 21,743 | 14,382 |
| VOLVO XC40 | -7.06% | 6,950 | 7,478 | 8% | 10% | +0.99% | 19,822 | 19,628 |
| LINCOLN CORSAIR | -12.29% | 6,887 | 7,852 | 8% | 10% | +12.89% | 19,736 | 17,483 |
| MERCEDES-BENZ GLA-CLASS | +165.05% | 6,703 | 2,529 | 8% | 3% | +13.49% | 13,449 | 11,850 |
| CADILLAC XT4 | +6.70% | 5,655 | 5,300 | 6% | 7% | -11.90% | 15,688 | 17,807 |
| BMW X1 | -1.79% | 5,597 | 5,699 | 6% | 7% | +33.42% | 17,214 | 12,902 |
| MERCEDES-BENZ GLB-CLASS | -39.19% | 3,108 | 5,111 | 4% | 7% | -6.70% | 12,150 | 13,023 |
| ALFA ROMEO TONALE | +50.40% | 1,122 | 746 | 1% | 1% | +217.15% | 2,737 | 863 |
| BMW X2 | +1,916.54% | 706 | 35 | 1% | 0% | +1,129.55% | 2,164 | 176 |
| VOLVO C40 | -57.70% | 530 | 1,253 | 1% | 2% | -80.21% | 1,145 | 5,786 |
| TOTAL | +13.16% | 88,165 | 77,913 | +8.06% | 245,966 | 227,629 |
In terms of segment share, the Corsair earned an eight percent share, down two percentage points year-over-year. The NX led with a 21 percent segment share, down two percentage points. The Envision and RDX each held a 14 percent share, up five and down one percentage point, respectively. The Q3, XC40, and GLA-Class each earned an eight percent share, while the XT4 and X1 both posted a six percent share. The remaining contenders held a share of four percent or less.
GM’s two models in the segment, the Buick Envision and Cadillac XT4, together combined for 18,220 deliveries and a 20 percent segment share, placing FoMoCo’s crosstown rival solidly in second place overall behind Lexus.
Sales Numbers - GM C-Segment Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | Q3 24 SHARE | Q3 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| BUICK ENVISION | +72.62% | 12,565 | 7,279 | 69% | 58% | -1.20% | 34,425 | 34,842 |
| CADILLAC XT4 | +6.70% | 5,655 | 5,300 | 31% | 42% | -11.90% | 15,688 | 17,807 |
| TOTAL | +44.84% | 18,220 | 12,579 | -4.82% | 50,113 | 52,649 |
The BMW X1 and X2 accounted for a cumulative 6,303 sales for a seven percent segment share.
Sales Numbers - BMW C-Segment Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | Q3 24 SHARE | Q3 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| BMW X1 | -1.79% | 5,597 | 5,699 | 89% | 99% | +33.42% | 17,214 | 12,902 |
| BMW X2 | +1,916.54% | 706 | 35 | 11% | 1% | +1,129.55% | 2,164 | 176 |
| TOTAL | +9.92% | 6,303 | 5,734 | +48.17% | 19,378 | 13,078 |
The Mercedes-Benz GLA-Class and GLB-Class together moved 9,811 units for a combined 12 percent segment share.
Sales Numbers - MBZ C-Segment Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | Q3 24 SHARE | Q3 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| MERCEDES-BENZ GLB-CLASS | -39.19% | 3,108 | 5,111 | 32% | 67% | -6.70% | 12,150 | 13,023 |
| MERCEDES-BENZ GLA-CLASS | +165.05% | 6,703 | 2,529 | 68% | 33% | +13.49% | 13,449 | 11,850 |
| TOTAL | +28.42% | 9,811 | 7,640 | +2.92% | 25,599 | 24,873 |
The luxury C-segment crossover segment expanded 13 percent to 88,165 units in Q3 2024, meaning Lincoln Corsair sales underperformed the segment average.
The Ford Authority Take
Lincoln Corsair sales slipped a spot to place sixth in the competitive set, lagging the segment average. We attribute the drop to suboptimal inventory levels of the small luxury crossover, as production took a huge dip in July before rebounding in August.
The good news is that the Corsair still outsold crosstown rival Cadillac XT4 but remained well behind the Buick Envision. Combining sales of those models kept GM in second place overall. However the XT4 is dead after just one generation, in spite of receiving a refresh for the 2024 model year. Meanwhile, the first-ever 2025 Acura ADX recently made its debut. It will indirectly compete with the Corsair, slotting below the Acura RDX.
Notably, the future of the Corsair is unclear. Production of the model at the Louisville Assembly plant is now expected to end in 2025. However, Lincoln may consider doing what The Blue Oval did with the redesigned 2024 and newer Lincoln Nautilus – building the Corsair elsewhere, such as China, and then importing it into the U.S.
About Lincoln Corsair
The 2024 Lincoln Corsair is unchanged from the refreshed 2023 Corsair.
The 2025 Lincoln Corsair arrives largely unchanged from the 2023 update, but ditches Active Park Assist 2.0 and drops two paint colors, while adding two new colors – Crystal White and Harbor Gray.
About The Numbers
- All percent change figures compared to Lincoln Corsair sales for Q3 2023, unless noted otherwise
- In the United States, there were 76 selling days for Q3 2024 and 78 selling days for Q3 2023
Comments
There is no shortages for Corsairs on dealers lots, they have plenty. Production is not the reason for the slipping sale. Lack of incentives are the reason and Lincoln needs to be more active promoting their products and sending current owners private offers to keep sales going.
55k for a Reserve with the same equipment as my four year old one that stickered at 43k. Price itself out of my budget. That’s why they are on the lots.