Lincoln sales in the United States jumped 35 percent to 30,293 units during the fourth quarter of 2024. Individual model sales performance was as follows:
- Lincoln Aviator sales increased 32.39 percent to 7,778 units
- Lincoln Corsair sales increased 12.69 percent to 7,777 units
- Lincoln Nautilus sales increased 88.36 percent to 10,241 units
- Lincoln Navigator sales increased 8 percent to 4,497 units
Sales Results - Q4 2024 - USA - Lincoln
MODEL | Q4 2024 / Q4 2023 | Q4 2024 | Q4 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
---|---|---|---|---|---|---|
AVIATOR | +32.39% | 7,778 | 5,875 | +62.27% | 25,235 | 15,551 |
CORSAIR | +12.69% | 7,777 | 6,901 | +12.83% | 27,513 | 24,384 |
NAUTILUS | +88.36% | 10,241 | 5,437 | +50.18% | 36,544 | 24,334 |
NAVIGATOR | +8.00% | 4,497 | 4,164 | -11.50% | 15,531 | 17,549 |
LINCOLN TOTAL | +35.38% | 30,293 | 22,377 | +28.12% | 104,823 | 81,818 |
The Ford Authority Take
All Lincoln nameplates was in the green during the final quarter of 2024, led by the 88 percent leap recorded by the Lincoln Nautilus. At 32 percent, the Lincoln Aviator posted the second-biggest growth rate of 32 percent growth, while the Corsair grew 13 percent and the Lincoln Navigator‘s eight percent increase was its lowest. The results are very impressive to say the least, and show the progress that Lincoln is making in the hotly-contested luxury automobiles segment.
Looking ahead, we expect the Corsair and Aviator to continue performing roughly at the levels seen during Q4. We also expect the Navigator to post a substantial jump once the next-generation model has fully launched and is enjoying healthy inventory levels.
The only question mark is the Nautilus, whose future is somewhat up in the air, as we reported just yesterday.
About The Numbers
- All percent change figures compared to Lincoln USA sales for Q4 2023, unless noted otherwise
- There were 78 selling days for Q4 2024 and 76 selling days for Q4 2023
Further Reading & Sales Reporting
- Ford Motor Company news
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Lincoln sales numbers
- Ford Motor Company Q4 2024 sales reports:
- Ford Motor Company sales Q4 2024 U.S.A
- Ford sales Q4 2024 U.S.A. (Ford brand)
- Lincoln sales Q4 2024 U.S.A. (this page)
- Ford Motor Company sales October 2024 U.S.A.
- Ford Motor Company sales November 2024 U.S.A.
- Ford Motor Company sales December 2024 U.S.A.
- Ford China sales Q4 2024
- Ford Motor Company Canada sales Q4 2024
- Ford Canada sales Q4 2024
- Lincoln Canada sales Q4 2024
- Ford Motor Company Argentina sales Q4 2024
- Ford Argentina sales October 2024 (Ford brand)
- Ford Argentina sales November 2024 (Ford brand)
- Ford Argentina sales December 2024 (Ford brand)
- Ford Motor Company Colombia sales Q4 2024
- Ford Colombia sales October 2024 (Ford brand)
- Ford Colombia sales November 2024 (Ford brand)
- Ford Colombia sales December 2024 (Ford brand)
- Ford Motor Company Brazil sales Q4 2024
- Ford Brazil sales October 2024 (Ford brand)
- Ford Brazil sales November 2024 (Ford brand)
- Ford Brazil sales December 2024 (Ford brand)
- Ford Motor Company Mexico sales Q4 2024
- Ford Motor Company Mexico sales October 2024
- Ford Motor Company Mexico sales November 2024
- Ford Motor Company Mexico sales October 2024
- Reports By Vehicle Type
- Ford Motor Company sales Q4 2024 U.S.A
Comments
Awesome!! This ought to show Ford that Lincoln is worth it. If Lincoln rolls out an updated Corsair and Aviator to match the updated Nautilus, sells would take off even more. Bringing the Zephyr to the States wouldn’t hurt either.
Sales* before anyone calls me out haha.
Building the Zeypher in the states will be better. Time Lincoln builds all its vehicles in the US. Perhaps the marshall battery plant they’re having issues with can be converted to a Lincoln only plant- low volume but high quality like it’s glory days.
Lincoln Navigator sales still declined by 2,018 units despite a $10,000 rebate on the 2024 Lincoln Navigator, 2025 MY Lincoln Navigator sales will be around 12,000 units given the $101,990 MSRP starting price courtesy of the Brilliant Dianne Craig who needs to be replaced.