Ford Argentina sales increased 70 percent to 5,419 units in January 2025. The figures placed Ford as the sixth best-selling car brand in Argentina, behind Volkswagen, Toyota, Fiat, Peugeot, and Renault.
Individual model sales performance was as follows:
- Ford Bronco sales totaled 22 units
- Ford Bronco Sport sales decreased 74.63 percent to 51 units
- Ford F-Series sales increased 556.52 percent to 151 units
- Ford Kuga sales decreased 94.12 percent to 1 units
- Ford Maverick sales decreased 81.45 percent to 46 units
- Ford Mustang sales increased 127.27 percent to 25 units
- Ford Ranger sales increased 78.84 percent to 3,634 units
- Ford Territory sales increased 142.72 percent to 1,301 units
- Ford Transit sales increased 62.07 percent to 188 units
Sales Results - January 2025 - Argentina - Ford
| MODEL | JAN 2025 / JAN 2024 | JANUARY 2025 | JANUARY 2024 |
|---|---|---|---|
| BRONCO | * | 22 | * |
| BRONCO SPORT | -74.63% | 51 | 201 |
| F-SERIES | +556.52% | 151 | 23 |
| KUGA | -94.12% | 1 | 17 |
| MAVERICK | -81.45% | 46 | 248 |
| MUSTANG | +127.27% | 25 | 11 |
| RANGER | +78.84% | 3,634 | 2,032 |
| TERRITORY | +142.72% | 1,301 | 536 |
| TRANSIT | +62.07% | 188 | 116 |
| FORD TOTAL | +70.03% | 5,419 | 3,187 |
The Ford Authority Take
Ford Argentina sales increased significantly during the first month of the year, with the Blue Oval brand posting a strong double-digit increase and adding more than 2,200 units year-on-year. Ford’s strong January represents one of the brand’s best and is the second consecutive monthly increase in the Argentine market.
As has been the case in recent years, the main driver of Ford Argentina’s double-digit growth in January was the best-selling Ford Ranger. The domestically manufactured midsize pickup truck started 2025 with one of its highest monthly volumes and continues to cement itself as the brand’s most popular model among local customers.
For its part, the Ford Territory stands out as the second vehicle with the highest year-over-year volume in the month and continues to improve its performance in Argentina. Meanwhile, the Ford F-150 full-size pickup registered the highest three-digit growth rate among the brand’s models and strengthens its competitiveness in the full-size segment.
About The Numbers
- All percent change figures compared to Ford Argentina sales in January 2024, unless noted otherwise
Further Reading & Sales Reporting
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