The Ford Ranger has a long, rich history in the U.S., but the pickup has also been on sale in many other global markets for a long time, and it’s produced in more than one country, too. Though Americans tend to gravitate toward full-size pickups, smaller mid-sizers are the truck of choice in other markets, and the Ford Ranger is easily one of the top sellers in most other areas that it’s available in. That includes the UK, where the Ford Ranger closed out 2024 as the best-selling pickup on the market – success that continued into the first month of 2025 as well.
According to new data from The Society of Motor Manufacturers and Traders Limited (SMMT), the Ford Ranger recorded 1,805 sales in January 2025, which was tops among pickups and second only to the long-time first-place holder in the UK’s light commercial vehicle segment (LCV), the Ford Transit Custom – which was the best-selling van and LCV overall in 2024. The Ranger improved its position on the LCV sales charts compared to December, when the pickup ranked seventh with 1,193 sales, and is joined not only by the Transit Custom, but also, the Puma, which continued to rank among the top sellers in regard to retail models.
As far as the overall LCV market in the UK goes, it actually posted a rather large year-over-year decrease of 20.5 percent to 19,050 units. In terms of individual segments, only small vans recorded an increase – 89.8 percent to 668 units – while vans were down 22.3 percent to 11,537 units, medium vans fell by 30.4 percent to 3,507 units, 4x4s dropped 27.2 percent to 531 units, and pickups declined by 6.5 percent to 2,807 units.
“The van market has enjoyed a bullish performance over the past two years but, amid a tough economic environment, businesses are under pressure,” said Mike Hawes, SMMT Chief Executive. “It means action is needed to drive fleet renewal and back the industry which has invested massively to produce new EV models. The mandate review must, therefore, deliver workable regulation that reflects market realities, and ensure infrastructure rollout that makes fleet decarbonisation a commercially viable, compelling proposition.”
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