The Ford Mustang Mach-E has carved out its own spot on the market as the second best-selling EV crossover of 2024, behind only the Tesla Model Y, and it has also endeared itself to law enforcement entities and taxi companies in certain markets, too. However, the Ford Mustang Mach-E hasn’t quite caught on as a commercial fleet favorite just yet, which is certainly true of its all-electric counterpart, the E-Transit, as we can see from some recent – and very interesting – figures released by The Blue Oval.
According to Ford’s Q4 2024 earnings report, the Ford Mustang Mach-E accounted for less than five percent of the automaker’s Ford Pro sales in 2024, which is one of the lowest figures in the non-commercial Ford Blue lineup. Given the fact that Ford sold a total of 51,745 Mach-E crossovers in 2024, this means that no more than 2,600 sales went to fleet customers, overall – a pretty small sum, in the grand scheme of things.
It stands to reason that the Ford Mustang Mach-E could wind up appealing more to fleet customers at some point in the future – especially if the automaker decides to offer a more commercial-focused model – but it isn’t alone in this regard. In fact, the Ford Bronco accounted for less than one percent of Ford Blue’s fleet sales in 2024, ranking it at the bottom of the pack.
Meanwhile, interestingly enough, the discontinued Ford Edge had the highest fleet sales of any retail Blue Oval model, with a little less than 40 percent of its overall sales going to Ford Pro customers. That figure was higher than any other model in Ford’s lineup, with the Expedition and Explorer ranking behind it at sub-30 percent in each case. This, in spite of the fact that the last North American Edge rolled off the assembly line at the Oakville Assembly plant in Canada back in May 2024.
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How about that mini-Mach e Ford is developing for Europe? We want that in the USA. But Bolt is going to beat it out.
You mean the Ford Puma?
Even car rental customers fo not want to rent them.