Ford Argentina sales increased two percent to 2,286 units in February 2025 compared to February 2024. The figures placed Ford as the seventh best-selling car brand in Argentina, behind Volkswagen, Toyota, Fiat, Peugeot, Renault, and Chevrolet.
Individual model sales performance was as follows:
- Ford Bronco sales totaled 2 units
- Ford Bronco Sport sales increased 58.62 percent to 46 units
- Ford E-Transit sales totaled 1 units
- Ford F-Series sales increased 100 percent to 30 units
- Ford Kuga sales decreased 66.67 percent to 3 units
- Ford Maverick sales decreased 95.45 percent to 3 units
- Ford Mustang sales were flat at 3 units
- Ford Ranger sales increased 15.02 percent to 1,608 units
- Ford Territory sales decreased 27.64 percent to 453 units
- Ford Transit sales increased 45.45 percent to 112 units
During the first two months of the 2025 calendar year, Ford Argentina sales increased 42 percent to 7,754 units.
Sales Results - February 2025 - Argentina - Ford
| MODEL | FEB 2025 / FEB 2024 | FEBRUARY 2025 | FEBRUARY 2024 | YTD 2025 / YTD 2024 | YTD 2025 | YTD 2024 |
|---|---|---|---|---|---|---|
| BRONCO | * | 2 | * | * | 24 | * |
| BRONCO SPORT | +58.62% | 46 | 29 | -57.83% | 97 | 230 |
| E-TRANSIT | * | 1 | * | * | 1 | * |
| F-SERIES | +100.00% | 30 | 15 | +376.32% | 181 | 38 |
| KUGA | -66.67% | 3 | 9 | -84.62% | 4 | 26 |
| MAVERICK | -95.45% | 3 | 66 | -84.39% | 49 | 314 |
| MUSTANG | 0.00% | 3 | 3 | +100.00% | 28 | 14 |
| RANGER | +15.02% | 1,608 | 1,398 | +53.38% | 5,287 | 3,447 |
| TERRITORY | -27.64% | 453 | 626 | +50.09% | 1,756 | 1,170 |
| TRANSIT | +45.45% | 112 | 77 | +55.44% | 300 | 193 |
| FORD TOTAL | +2.33% | 2,286 | 2,234 | +42.33% | 7,754 | 5,448 |
The Ford Authority Take
After starting the calendar year with a very significant increase in January, Ford Argentina’s sales registered a more modest single-digit increase in February. Ford’s slight increase in the Argentine market during the second month of the year represents a sum of 52 units year-on-year and the third consecutive monthly increase for the Blue Oval brand in the South American country.
In February, most Ford Argentina models managed to improve on their sales numbers compared to the previous year, including the best-selling Ford Ranger. The Argentine-made midsize pickup truck had a healthy double-digit increase in the month and consolidates its position as Ford’s most popular vehicle in the nation.
In fact, the rise of the Ranger and some low-volume models served as a retaining wall for the significant falls of the Ford Territory and Ford Maverick. Between both models, the brand lost 230 units compared to February 2024, causing the Territory to lose momentum in the market, but it remained solidly the brand’s second best-selling nameplate.
About The Numbers
- All percent change figures compared to Ford Argentina sales in February 2024, unless noted otherwise
Further Reading & Sales Reporting
- Ford Motor Company news
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- Running Ford sales numbers
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- Ford Motor Company sales January 2025 U.S.A.
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- Ford sales Q1 2025 U.S.A. (Ford brand)
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