Ford Argentina sales increased 99 percent to 3,810 units in March 2025 compared to March 2024 results. The figures placed Ford as the fifth best-selling car brand in Argentina, behind Volkswagen, Toyota, Fiat, and Renault.
Individual model sales performance was as follows:
- Ford Bronco sales totaled 1 units
- Ford Bronco Sport sales decreased 73.47 percent to 13 units
- Ford E-Transit sales totaled 0 units
- Ford F-Series sales increased 261.54 percent to 47 units
- Ford Kuga sales decreased 66.67 percent to 1 units
- Ford Maverick sales decreased 68.13 percent to 51 units
- Ford Mustang sales increased 800 percent to 9 units
- Ford Ranger sales increased 51.26 percent to 1,974 units
- Ford Territory sales increased 398.78 percent to 1,636 units
- Ford Transit sales increased 45.24 percent to 61 units
During the first three months of the 2025 calendar year, Ford Argentina sales increased 59 percent to 11,697 units.
Sales Results - March 2025 - Argentina - Ford
| MODEL | MAR 2025 / MAR 2024 | MARCH 2025 | MARCH 2024 | YTD 2025 / YTD 2024 | YTD 2025 | YTD 2024 |
|---|---|---|---|---|---|---|
| BRONCO | * | 1 | * | * | 25 | * |
| BRONCO SPORT | -73.47% | 13 | 49 | -61.54% | 110 | 286 |
| E-TRANSIT | * | 0 | * | * | 1 | * |
| F-SERIES | +261.54% | 47 | 13 | +347.06% | 228 | 51 |
| KUGA | -66.67% | 1 | 3 | -82.76% | 5 | 29 |
| MAVERICK | -68.13% | 51 | 160 | -78.95% | 100 | 475 |
| MUSTANG | +800.00% | 9 | 1 | +146.67% | 37 | 15 |
| RANGER | +51.26% | 1,974 | 1,305 | +54.39% | 7,355 | 4,764 |
| TERRITORY | +398.78% | 1,636 | 328 | +127.98% | 3,422 | 1,501 |
| TRANSIT | +45.24% | 61 | 42 | +53.62% | 361 | 235 |
| FORD TOTAL | +99.16% | 3,810 | 1,913 | +58.54% | 11,697 | 7,378 |
The Ford Authority Take
Ford Argentina sales registered a significant three digit increase in March, achieving the best performance and highest growth rate of the first quarter of 2025 in the South American country. Last month’s result nearly doubled the year-over-year volume and represents the brand’s fourth consecutive monthly increase in the Argentine market.
Half of Ford Argentina’s lineup saw sales increase in March, once again led by the best-selling Ford Ranger. The midsize pickup registered another very significant double-digit increase, adding nearly 670 units year over year, reinforcing its leadership within the portfolio and its competitiveness in the segment.
However, the standout model in March was undoubtedly the Ford Territory. The Asian-made compact crossover nearly quintupled its sales in the month, reaching a record volume of 1,636 deliveries, which is the nameplate’s best performance in the Argentine market. Besides the aforementioned vehicles, the F-150 performed well and has the best growth rate in the first quarter.
About The Numbers
- All percent change figures compared to Ford Argentina sales in March 2024, unless noted otherwise
Further Reading & Sales Reporting
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