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Ford Expedition Sales Up 17 Percent But Still Outsold By Chevy, GMC During Q4 2024

Ford Expedition sales increased in the United States but decreased in Mexico during the fourth quarter of 2024.

Ford Expedition Sales - Q4 2024 - United States

In the United States, Ford Expedition deliveries totaled 19,911 units in Q4 2024, an increase of about 17 percent compared to 16,969 units sold in Q4 2023.

During the complete 2024 calendar year, Expedition sales increased about 6 percent to 78,035 units.
MODEL Q4 2024 / Q4 2023 Q4 2024 Q4 2023YTD 2024 / YTD 2023 YTD 2024 YTD 2023
EXPEDITION +17.34% 19,911 16,969 +6.32% 78,035 73,396

Ford Expedition Sales - Q4 2024 - South Korea

In South Korea, Ford Expedition deliveries totaled 0 units in Q4 2024.

During the complete 2024 calendar year, Expedition sales were flat at 0 units.
MODEL Q4 2024 / Q4 2023 Q4 2024 Q4 2023YTD 2024 / YTD 2023 YTD 2024 YTD 2023
EXPEDITION * 0 * * 0 0

Ford Expedition Sales - Q4 2024 - Mexico

In Mexico, Ford Expedition deliveries totaled 122 units in Q4 2024, a decrease of about 38 percent compared to 197 units sold in Q4 2023.

During the complete 2024 calendar year, Expedition sales decreased about 26 percent to 546 units.
MODEL Q4 2024 / Q4 2023 Q4 2024 Q4 2023YTD 2024 / YTD 2023 YTD 2024 YTD 2023
EXPEDITION -38.07% 122 197 -26.32% 546 741

Ford Expedition Sales - Q4 2024 - Colombia

In Colombia, Ford Expedition deliveries totaled 14 units in Q4 2024, a decrease of about 66 percent compared to 41 units sold in Q4 2023.

During the complete 2024 calendar year, Expedition sales were flat at 0 units.
MODEL Q4 2024 / Q4 2023 Q4 2024 Q4 2023YTD 2024 / YTD 2023 YTD 2024 YTD 2023
EXPEDITION -65.85% 14 41 * 0 0

Rear three-quarters view of Ford Expedition with Stealth Edition Performance Package.

Competitive Sales Comparison (USA)

Ford Expedition sales grew 17 percent to 19,911 units, placing third behind GM’s Tahoe/Suburban and Yukon ranges. Note that sales of the Expedition (see running Ford Expedition sales) includes those of the regular-length Expedition and the extended-length Expedition Max.

The regular-length Chevy Tahoe and extended-length Suburban continued to lead the segment on a combined basis, which has been the case for well over two decades. Sales of the duo grew 30 percent to 47,253 units. Individually, the regular-length Tahoe (see running Chevy Tahoe sales) placed first with a 27 percent bump to 33,367 units. Sales of the regular-length GMC Yukon (see running GMC Yukon sales) and the extended-length GMC Yukon XL (see running GMC Yukon XL sales) are combined this quarter; the family placed second thanks to a 164 percent leap to 28,519 units.

Sales Numbers - Full-Size SUVs - Q4 2024 - USA

MODELQ4 24 / Q4 23Q4 24Q4 23Q4 24 SHAREQ4 23 SHAREYTD 24 / YTD 23YTD 24YTD 23
TOTAL+22.68%111,14290,593+2.06%399,381391,331
CHEVROLET TAHOE+27.19%33,36726,23530%29%-4.70%105,147110,328
GMC YUKON+49.15%28,51919,12126%21%+6.13%87,31282,271
FORD EXPEDITION+17.34%19,91116,96918%19%+6.32%78,03573,396
CHEVROLET SUBURBAN+36.89%13,88610,14412%11%-15.94%44,39852,820
TOYOTA SEQUOIA+6.49%6,8076,3926%7%+17.65%26,09722,182
JEEP WAGONEER-29.88%5,7968,2665%9%+47.95%43,12529,149
NISSAN ARMANDA-17.60%2,8563,4663%4%-27.93%15,26721,185

The Expedition followed in third, while the extended-length Suburban (see running Chevy Suburban sales) placed fourth with a 37 percent rise for 13,886 deliveries. The Toyota Sequoia took fifth with a six percent uptick to 6,807 units. The Jeep Wagoneer family, comprised of both the regular-length Wagoneer and longer Wagoneer L (but not including the Grand Wagoneer), followed in sixth with a 30 percent drop to 5,796 units. Finally, the Nissan Armada remained last with an 18 percent slip to 2,856 units.

Sales Numbers - Mainstream Full-Size SUVs (Chevy Combined) - Q4 2024 - USA

MODELQ4 24 / Q4 23Q4 24Q4 23Q4 24 SHAREQ4 23 SHAREYTD 24 / YTD 23YTD 24YTD 23
Total+22.68%111,14290,593+2.06%399,381391,331
CHEVROLET TAHOE & SUBURBAN+29.89%47,25336,37943%40%-9.09%149,545163,148
GMC YUKON+49.15%28,51919,12126%21%+6.13%87,31282,271
FORD EXPEDITION+17.34%19,91116,96918%19%+6.32%78,03573,396
TOYOTA SEQUOIA+6.49%6,8076,3926%7%+17.65%26,09722,182
JEEP WAGONEER-29.88%5,7968,2665%9%+47.95%43,12529,149
NISSAN ARMADA-17.60%2,8563,4663%4%-27.93%15,26721,185

The Expedition earned a cumulative 18 percent segment share, accounting for about a fifth of all deliveries here. The Tahoe and Suburban combined for a 42 percent share, broken out with 30 percent for the Tahoe and 12 percent for the Suburban. The Yukon and Yukon XL earned a cumulative 26 percent. The Sequoia posted a six percent share, while the Wagoneer and Wagoneer L combined for a five percent share, and the Armada held a three percent share.

Sales Numbers - Chevy Full-Size SUVs - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
TAHOE +27.19% 33,367 26,235 71% 72% -4.70% 105,147 110,328
SUBURBAN +36.89% 13,886 10,144 29% 28% -15.94% 44,398 52,820
TOTAL +29.89% 47,253 36,379 -8.34% 149,545 163,148

As noted above, sales of the Ford Expedition and Jeep Wagoneer include figures for the regular-length models (which compete with the Tahoe/Yukon) and their extended-length variants (that compete with the Suburban/Yukon XL). Meanwhile, Tahoe and Suburban sales are reported separately, but – for the sake of convenience – we also show them combined in one of the tables above.

The four GM full-size SUV nameplates accounted for 47,253 deliveries for a commanding 68 percent segment share, representing over two-thirds of all sales.

Sales Numbers - GM Mainstream Full-Size SUVs - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
TAHOE +27.19% 33,367 26,235 44% 47% -4.70% 105,147 110,328
SUBURBAN +36.89% 13,886 10,144 18% 18% -15.94% 44,398 52,820
YUKON +164.24% 28,519 10,793 38% 19% +91.90% 87,312 45,498
YUKON XL -100.00% 0 8,328 0% 15% -100.00% 0 36,773
TOTAL +36.53% 75,772 55,500 -3.49% 236,857 245,419

The full-size mainstream SUV segment expanded 35 percent to 111,142 deliveries in Q4 2024, meaning Expedition family sales underperformed the segment average.

The Ford Authority Take

During Q4 2024, Ford Expedition sales remained in third place, behind Chevy and GMC. The Expedition did place second in Q2 2024, so a third place is not as good as it can get for The Blue Oval’s entry. But there is a silver lining here.

First, Expedition sales were in the green during the current quarter and for the 2024 calendar year. Additionally, the Expedition is about to get a major product update in the form of the redesigned 2025 Ford Expedition, which debuted this past October. The model features an updated exterior and a revised interior featuring bigger displays and smarter storage solutions, plus an all-new Tremor variant and class-exclusive Split Gate.

Just a month later, The General refreshed its offerings, the 2025 Chevy Tahoe and the 2025 Chevy Suburban along with the 2025 GMC Yukon family. The updated Expedition should compete more favorably with the rest of the pack, and that ought to result in an increase in sales volume.

Refreshed 2025 Ford Expedition debuts first-ever Tremor trim level

About Ford Expedition

The 2024 Ford Expedition gains a new exterior color dubbed Wild Green as a no-cost option, along with the new Excursion Package, which adds floor liners, the Heavy-Duty Trailer Tow Package and the Advanced Cargo Manager with black roof rail crossbars, along with suspension/drivetrain upgrades such as ControlTrac with eLSD, a 3.73-geared electronic limited-slip differential, and the Continuous Controlled Damping (CCD) system with suspension road preview. The 2024 Expedition gains one new exterior color, known as Wild Green, but ditches two colors, namely Infinite Blue Metallic Tinted Clearcoat and Forged Green Metallic.

Refreshed 2025 Ford Expedition debuts first-ever Tremor trim level

About The Numbers

Vince has owned couple of Fords in his lifetime, and they were both manuals.

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