In April 2025, a Ford Ranger discount offers an employee pricing program for everyone nationwide on the 2025 Ford Ranger as FoMoCo revives this incentive for its 2024-2025 lineup.
It excludes the off-road Ranger Raptor variant.
No other incentives are offered on the all-new, next-generation midsize pickup truck.
Ford Ranger discount and incentive offers vary by region in April 2025. Below, we have compiled the most significant deals observed in four large U.S. markets for the 2024 Ranger:
The above offers will remain valid through June 2nd, 2025. As a reminder, the preceding list does not represent all offers that may be available, so as always, we recommend checking with an authorized Ford dealer in your area to find out what Ford Ranger incentive offers are available to you.
For reference, here are the 2025 Ford Ranger trim levels and their corresponding starting MSRPs, including $1,595 destination/delivery charge:
The 2025 Ford Ranger arrives without major changes or updates over the all-new 2024 Ford Ranger.
As before, the carryover turbocharged Ford 2.3L I-4 EcoBoost gasoline engine from the previous generation produces 270 horsepower and 310 pound-feet of torque, while the new, optional twin-turbocharged Ford 2.7L V6 EcoBoost generates 315 horsepower and 400 pound-feet of torque. Both are mated exclusively to the Ford 10-speed automatic transmission, giving the new Ranger a payload capacity of up to 1,805 pounds and a max towing limit of 7,500 pounds.
The high-performance Ranger Raptor is powered by the twin-turbocharged Ford 3.0L V6 EcoBoost, rated at 405 horsepower and 430 pound-feet of torque on premium fuel, sending power to the wheels via Ford’s 10-speed automatic transmission, an electronically-controlled on-demand two-speed transfer case, and front- and rear-locking differentials.
Check out our explanation of engines and availability.
Also, here is every 2025 Ranger paint color, after ditching three colors, though the Raptor adds Marsh Gray and Desert Sand due to customer requests. Here are available wheels, a guide to every grille, and everything you need to know about offered packages, including a revised Chrome Accent Package and minor changes made to the FX4 Off-Road Package.
Notably, the 2025 model gets a dealer installed keyless entry keypad, replacing the factory-installed SecuriCode option like The Blue Oval continues to do across its the board.
The 2025 Ranger lineup gets a modest price bump over the 2024 model, up anywhere from $100 to $260 depending on trim level and configuration, with some of those dropping $150. The $1,595 destination/delivery charge remains unchanged.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority is not responsible for any omissions, misprints, or any other errors.
The Chevy and GMC models were the only ones in the green this time around.
It can be used for much more than just drifting.
It's unclear if the automaker is considering such a thing.
It's one of only 35 built and two finished in this color.
The only example ever finished in Rosso Red.
Outselling Audi, Cadillac, Mercedes-Benz, and Alfa Romeo.
View Comments
Just got ours. A remarkable deal!
.... OK, Vince Brown: I DARE YOU to write an article that lists ACTUAL employee pricing available for just two vehicles in the Ford line-up. All your articles and all the advertising hypes up this fake discount, but nothing is ever published as to what amount that is, even as an estimate. ODD, ISN'T IT?? I"VE BEEN inside a dealership, and I"VE BEEN TOLD it doesn't exist, at least on a Black Diamond Bronco. Do some real reporting here- get to the bottom of this scam!!
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.. and as a PS, this dealer WAS a "participating" dealer, Baxter Ford (2) in Omaha.
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