Ford’s Chief Futurist Discusses What Makes Generation Z Buyers Different
Like the two generations before it, Gen Zers are coming of age in tough times.
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Like the two generations before it, Gen Zers are coming of age in tough times.
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It might sound like the job of a psychic, but Chief Futurist is a bit more complicated than that.
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Ford's sixth annual Trends Report suggests that political and cultural upheavals are wearing people down.
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The ticket to finding a perfect work-life balance? It might be a van, according to Ford Motor Company.
Read More »As you approach your new Lincoln Continental sedan with the key fob, this is how it greets you.
Read More »How this knowledge will help Ford move more Focuses (Foci?) is still rather beyond us.
Read More »Hoping to better anticipate changing needs and demands in the world of information, Ford is pondering what they call the "give and take of privacy."
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