Video Game Tech Is Helping Ford Develop Vehicles, Talk To Customers
From customer clinics to vehicle development, gaming technology is everywhere at Ford these days.
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From customer clinics to vehicle development, gaming technology is everywhere at Ford these days.
Read More »It would have never happened if one Ford designer didn't stumble into a shoe store on lunch break.
Read More »The inspiration for the Bronco's door design came from an unusual place.
Read More »Lincoln leans on a team of design students to imagine its future beyond 2040.
Read More »The new compact pickup was designed under unique conditions.
Read More »The technology aims to improve efficiency by 23 percent with a 15 percent reduction in engine mass.
Read More »Interior design has come a long way in the last few decades.
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Here are five technologies that have helped improve production efficiency and safety.
Read More »The investment will keep the facility going for at least another 10 years.
Read More »The original Mustang could have looked much different.
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Here's how Ford made the already-aggressive-looking F-150 Raptor even more aggressive.
Read More »Anthony Lo was instrumental in performing a complete styling overhaul at Renault.
Read More »Ford's human-centered design process is different, but the benefits are obvious.
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More people are flocking to exotic colors, but most still prefer less vibrant options.
Read More »Now we know what the long-standing Product Development Center's replacement will look like.
Read More »The Handling Package wheels are much more than just a pretty face.
Read More »Former Ford engineer turns over a treasure trove of GT40 documents.
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The 2021 Edge features some subtle styling tweaks over the outgoing model.
Read More »Despite wearing all-new body panels, the 14th gen F-150 has the same size cab and bed as before.
Read More »A fresh outsider's perspective helps make the new F-150's tech features much more intuitive.
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Ford's new human-centered design process requires quite a bit of development time.
Read More »Yet another Bronco rumor ultimately proves to be false.
Read More »New Explorer front seats offer supreme comfort with less bulk than before.
Read More »It's a useful but often overlooked feature.
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