Since its debut for the 2021 model year, the Ford Mustang Mach-EÂ has proven to be popular with shoppers looking for an EV crossover, and as such, it has eaten into its chief rival’s market share – the Tesla Model Y – somewhat. Though the Mach-E didn’t quite enjoy as successful a second quarter of this year, it still ranks among the top sellers in its space, which has become quite crowded in recent years and continues to grow. In fact, the Ford Mustang Mach-E still managed to hold onto a decent slice of the EV market in Q2 2025.
According to Experian’s Q2 2025 Automotive Consumer Trends Market Report, the Ford Mustang Mach-E had the fifth highest market share among all EVs on sale in the U.S. in the last quarter at 3.81 percent. The Tesla Model Y continued to dominate that list at 26.07 percent, followed by the Model 3 (16.02 percent), the Chevy Equinox EV (4.30 percent), Honda Prologue (3.95 percent), the Mach-E, Hyundai Ioniq 5 (3.79 percent), Tesla Cybertruck (2.96 percent), Chevy Blazer EV (2.21 percent), Ford F-150 Lightning (2.00 percent), and Rivian R1S (1.93 percent).
As Ford Authority previously reported, the Ford Mustang Mach-E did suffer a bit of a sales slip in Q2, moving 10,178 units – a decrease of 19.51 percent compared to the 12,645 units sold in Q2 2024. That also caused its market share among mainstream EV utility vehicles to drop from 19 percent to 14 year-over-year, while sales through the first half of 2025 were down just over two percent versus H1 2024, coming in at 21,785 units.
Over that same timeframe, 62.15 percent of Ford Mustang Mach-E shoppers in the last quarter opted to lease those vehicles, compared to 30.69 percent that took out a loan and 7.16 percent that paid cash. For those that did choose to finance their new EV crossover, the average payment in the second quarter of this year was $759, while the average monthly lease payment was $541 – at least partially explaining why most opted to go with a lease.
No Comments yet