Ford Brazil sales increased 24 percent to 5,391 units in September 2025 compared to September 2024.
Individual model sales performance was as follows:
- Ford Bronco Sport sales increased 13.41 percent to 203 units
- Ford F-Series sales increased 800 percent to 126 units
- Ford Maverick sales increased 18.59 percent to 453 units
- Ford Mustang sales increased 7.32 percent to 132 units
- Ford Ranger sales increased 7.64 percent to 3,114 units
- Ford Territory sales increased 162.3 percent to 1,141 units
- Ford Transit sales decreased 28.52 percent to 213 units
During the first nine months of the 2025 calendar year, Ford Brazil sales increased 18 percent to 38,762 units.
Sales Results - September 2025 - Brazil - Ford
| MODEL | SEP 2025 / SEP 2024 | SEPTEMBER 2025 | SEPTEMBER 2024 | YTD 2025 / YTD 2024 | YTD 2025 | YTD 2024 |
|---|---|---|---|---|---|---|
| BRONCO SPORT | +13.41% | 203 | 179 | +17.72% | 2,046 | 1,738 |
| F-SERIES | +800.00% | 126 | 14 | +191.45% | 886 | 304 |
| MAVERICK | +18.59% | 453 | 382 | -4.15% | 2,519 | 2,628 |
| MUSTANG | +7.32% | 132 | 123 | +26.23% | 693 | 549 |
| RANGER | +7.64% | 3,114 | 2,893 | +17.48% | 24,816 | 21,124 |
| TERRITORY | +162.30% | 1,141 | 435 | +48.44% | 5,565 | 3,749 |
| TRANSIT | -28.52% | 213 | 298 | -12.33% | 2,097 | 2,392 |
| FORD TOTAL | +24.02% | 5,391 | 4,347 | +18.25% | 38,762 | 32,779 |
The Ford Authority Take
Ford Brazil sales notably expanded in September, which further expanded the brand’s market share in the South American country. The Blue Oval ended the third quarter of the year with record volume increases. As such, September’s result represents the third consecutive monthly increase and one of Ford’s highest-ever records in the Brazilian market.
In September, most Ford Brazil models experienced triple-digit growth, with the best-selling Ford Ranger again among the top-performing models. The midsize pickup led the brand’s overall increase with a healthy eight percent increase, adding more than 220 units year over year.
Meanwhile, the all-new Ford Territory continues its strong momentum in winning over customers in Brazil, maintaining a remarkable four-digit monthly sales volume. Additionally, the Ford F-150 remains the brand’s fastest-growing nameplate in the country, growing 800 percent. The full-size truck ranks as the second best-selling model in its class behind the RAM pickup line.
About The Numbers
- All percent change figures compared to Ford Brazil sales in September 2024, unless noted otherwise
Further Reading & Sales Reporting
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- Running Ford Motor Company sales numbers
- Running Ford sales numbers
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