Ford Brazil sales decreased 3 percent to 218,527 units during the complete 2019 calendar year. The results place Ford as the sixth best-selling auto brand in Brazil.
Only the Ford Ka and Ford Ranger increased sales during the 2019 calendar year, with all other Ford models seeing declines in sales volume.
Individual model sales performance was as follows:
MODEL | DEC 2019 / DEC 2018 | DECEMBER 2019 | DECEMBER 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
---|---|---|---|---|---|---|
ECOSPORT | -1.33% | 3,276 | 3,320 | -0.84% | 34,206 | 34,497 |
FIESTA | -96.74% | 25 | 767 | -79.26% | 3,333 | 16,069 |
FOCUS | -93.59% | 20 | 312 | -76.67% | 1,677 | 7,189 |
FUSION | -96.10% | 12 | 308 | -81.50% | 832 | 4,497 |
KA | +11.13% | 13,440 | 12,094 | +9.33% | 155,590 | 142,312 |
MUSTANG | -71.67% | 17 | 60 | -61.13% | 384 | 988 |
RANGER | +8.74% | 2,327 | 2,140 | +8.11% | 22,218 | 20,552 |
FORD TOTAL | +0.59% | 19,134 | 19,022 | -3.49% | 218,527 | 226,437 |
Largely using suspension mods, plus a tune.
Helping to prevent damage from occurring.
It seemingly struck a chord with viewers.
The idea is to monitor risk and prevent disruptions rather than reacting to them.
A true value proposition, though it's limited to just 700 units.