FoMoCo’s Ford brand reported 209,248 new vehicle deliveries in December 2018 in the United States, a decrease of 9.58 percent compared to December 2017.
Ford sales on an individual model basis were as follows:
In the complete 2018 calendar year, Ford sales decreased 3.31 percent to 2,393,731 units.
Going forward, Ford sales will no longer be reported on a monthly basis, as FoMoCo switches to a quarterly sales structure. Even so, Ford Authority will continue obsessively covering quarterly sales figures.
| MODEL | DEC 2018 / DEC 2017 | DECEMBER 2018 | DECEMBER 2017 | YTD 2018 / YTD 2017 | YTD 2018 | YTD 2017 |
|---|---|---|---|---|---|---|
| C-MAX | -98.87% | 16 | 1,416 | -63.66% | 6,683 | 18,390 |
| E-SERIES | -19.48% | 3,149 | 3,911 | -10.07% | 47,936 | 53,304 |
| ECOSPORT | * | 5,472 | * | * | 54,348 | * |
| EDGE | +10.78% | 15,133 | 13,660 | -5.95% | 134,122 | 142,603 |
| ESCAPE | -23.26% | 20,147 | 26,253 | -11.70% | 272,228 | 308,296 |
| EXPEDITION | +14.57% | 6,253 | 5,458 | +5.35% | 54,661 | 51,883 |
| EXPLORER | -22.81% | 19,586 | 25,375 | -4.34% | 227,732 | 238,056 |
| F-SERIES | -1.80% | 87,772 | 89,385 | +1.40% | 909,330 | 896,764 |
| FIESTA | +17.83% | 4,309 | 3,657 | +11.85% | 51,730 | 46,249 |
| FLEX | -21.21% | 1,445 | 1,834 | -9.29% | 20,308 | 22,389 |
| FOCUS | -67.42% | 3,661 | 11,237 | -28.44% | 113,345 | 158,385 |
| FUSION | -7.98% | 16,052 | 17,444 | -17.18% | 173,600 | 209,623 |
| GT | -88.89% | 1 | 9 | +41.57% | 126 | 89 |
| HEAVY TRUCKS | +0.26% | 1,142 | 1,139 | +5.05% | 12,096 | 11,515 |
| MUSTANG | -43.06% | 4,392 | 7,714 | -7.36% | 75,842 | 81,866 |
| POLICE INTERCEPTOR SEDAN | +7.41% | 725 | 675 | -7.66% | 7,382 | 7,994 |
| POLICE INTERCEPTOR UTILITY | -15.17% | 2,707 | 3,191 | +2.31% | 33,839 | 33,075 |
| TAURUS | +1.14% | 2,750 | 2,719 | -13.65% | 28,706 | 33,242 |
| TRANSIT | -8.34% | 11,348 | 12,380 | +8.19% | 137,794 | 127,360 |
| TRANSIT CONNECT | -19.76% | 3,188 | 3,973 | -7.40% | 31,923 | 34,473 |
| FORD TOTAL | -9.58% | 209,248 | 231,430 | -3.31% | 2,393,731 | 2,475,556 |
A rather bold claim, indeed.
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View Comments
Ford should not cancel its sedans, especially the Fusion, which is the best seller of the group. Without them, the U.S. market for sedans will fall completely to the imports which mostly are cheaper but at a much lesser quality. Then what will stop the imports from doing the same for the CUVs and SUVs? Of course, they are also killing Ford sales in that market!
So, what is left for Ford if the two biggest markets are surrendered to the foreigners?
I agree with you Raymond. Ford's brain trust IQ is definitely down. Someday they will be the poor partner with VW. That will doubly insure that I will not buy another Ford.
Wonder why sales are dropping like a stone? A car company that isn't going to build cars? Hmmm, maybe.