Ford Edge sales decreased 6 percent to 33,314 units during the second quarter of 2019, a rather disappointing turn of events given the ongoing shift in automotive buying dynamics wherein consumers prefer crossovers over sedans. As The Blue Oval looks to reverse this downward trend, a new discount reduces the 2019 Ford Edge price by over $5,500 in August 2019. It’s worth noting that this incentive is not as enticing as the Ford Edge discount offered in July.
The nationwide Ford discount offers for the 2019 Edge for August 2019 are as follows:
For reference, here are the applicable 2019 Edge trim levels and their corresponding starting MSRPs, including the destination charge of $1,095:
As such, the $5,050 Ford discount reduces the starting price of the SE and ST to $25,950 and $37,950, respectively. The $5,550 Ford discount lowers the starting price of the SEL and Titanium to $28,845 and $34,300, respectively.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.
Joining a host of other Blue Oval models.
The first model from this generation we've seen in some time.
The exec calls Chinese EV automakers '700-pound gorillas.'
It lost some ground to its cross-town rival in recent months, however.
A rather bizarre incident, indeed.