The refreshed 2023 Ford Escape debuted last year ahead of its launch earlier this year, but the revised crossover didn’t take long to catch on with buyers. In fact, as Ford Authority reported last week, the sporty ST-Line trim made up a significant 40 percent of the model’s sales in June, while production has steadily increased following some software-related delays early in the year. However, it seems as if the 2023 Ford Escape PHEV, in particular, is also proving appealing to owners of other branded vehicles as well, according to the automaker’s most recent sales report.
While the entire crossover lineup enjoyed a 28.7 percent sales increase in Q2 2023, nearly half of all 2023 Ford Escape PHEV customers thus far have come from other brands. This is rather notable as FoMoCo has focused heavily on conquest sales in recent months, particularly with its revamped ICE lineup and all-electric models.
As Ford Authority reported back in April, the Ford Bronco continues to prove incredibly appealing to Jeep Wrangler owners, as the former still counts the latter as its biggest conquest. In the first quarter of the year, Ford Bronco sales rose by 37.57 percent to 32,430 units, growth that was at least partially fueled by its conquest rate of 60 percent – with most of those buyers coming from the Jeep Wrangler and Grand Cherokee. Meanwhile, the automaker’s all-electric vehicle lineup also continues to prove appealing to customers from other brands as well, as it also enjoyed a 60 percent conquest rate in the first quarter of the year.
Aside from revised styling on the outside, the 2023 Ford Escape lineup has received a host of updates including a completely new trim level lineup, standard LED headlamps, a standard 8-inch infotainment screen or an optional 13.2-inch unit, Sync 4, and an available 12.3-inch digital instrument panel cluster.
We’ll have more on the 2023 Ford Escape PHEV soon, so subscribe to Ford Authority for more Ford Escape news and continuous Ford news updates.
A very nice example of this generation SUV.
A feature that could come in handy during extremely cold temps.
Many are carrying that debt into new vehicle purchases.
Something it did just a couple of years ago, too.
Continuing to grow its sales with each passing month.
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Sale up - deliveries flat. Doesn’t matter how many they sell when they are just sitting rotting on the lot in Louisville waiting to be shipped. Ours has been built for 3 months and still hasn’t shipped yet the dealer has received ones with serial numbers way higher than ours.
The same thing happened to me. Ours was built on 4/13 and we FINALLY took delivery of it on 7/12. There was no rhyme or reason why it took so long even after countess phone calls to Ford Customer Service. What infuriated me was to see similar equipped vehicles on my dealer's lot built 2 MONTHS after mine. The only thing I can say is hang in there, you are not the only one experiencing this issue. I can tell you that after driving this for a week, I am glad I did not stray to a different brand - even as frustrating as the wait has become!
What’s relevant is that there is a demand for PHEVs whereas the talking heads say it must be pure EV or nothing, which is laughable.
Ford Escape outsold the Equinox every year from 2005-2017. GM redesigned the Equinox in 2018, and the Equinox has outsold the Escape every year since then. There must be something more attractive about the 2018+ Equinox to consumers...perhaps the 4cyl vs 3cyl standard engine? Who knows...
We have both a 2nd Gen V6 Equinox and a 2nd Gen V6 Escape in the household. Both have been great vehicles. The 2nd Gen Escape has more overall cargo room than the 2nd Gen Equinox, which makes it more useful for hauling stuff. The Escape also rides better than the 2nd Gen Equinox. The Equinox, however, has a nicer interior and more power.
If Ford were to make a 4cyl engine standard, and return to a more traditional/boxy shape they might be able to recover some market share from the Equinox...make it more like a mini Explorer in appearance.
PHEVs and traditional hybrids are the current sweet spot. It kind of gives drivers the best of both worlds. Electric propulsion for those instances where it makes sense, and then gas propulsion for longer trips, etc. Yes, they still use gas, but not as much as an ICE only vehicle. A family member has a 2021 Toyota Venza hybrid (not a plug-in). They are averaging 50mpg around town, and 39-42mpg on the highway. It's quite amazing and doesn't require any lifestyle adjustments or anything associated with pure EVs.