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2025 Ford Maverick Significantly Pricier Than Outgoing Model

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The refreshed 2025 Ford Maverick just debuted earlier this week, along with a bit of a surprise in the sporty, track-focused Lobo variant. Aside from a new look up front, the refreshed Maverick has been treated to a host of changes inside the cabin, along with the return of the hybrid as the base model – and the very first time shoppers can combine the hybrid powertrain with all-wheel drive. However, all of these updates are coming at a rather steep price, it seems.

2025 Ford Maverick Pricing
2025 Ford Maverick Price 2024 Ford Maverick Price – August 1st + / – August 2024 Price
XL EcoBoost $26,295 $23,920 +$2375
XLT EcoBoost $28,795 $26,240 +$2555
Lariat EcoBoost $36,735 $34,960 +$1775
Tremor $39,795 $32,785 +$7010
Lobo $40,495 +$40495
XL Hybrid $26,295 $25,420 +$875
XLT Hybrid $28,795 $27,920 +$875
Lariat Hybrid $36,735 $34,240 +$2495
Destination $1,595 $1,595 $0

The base 2025 Ford Maverick XL EcoBoost has seen its price increase by $2,375 to $26,295, which is also true of the hybrid, though it’s only $875 more expensive than before. Moving up to the XLT will cost one either $875 or $2,555 more than before for the hybrid and EcoBoost, while the Lariat is either $2,495 or $1,775 pricier. However, the Tremor has been treated to the largest price increase of them all, as it’s $7,010 more expensive than the outgoing model at $39,795, topped only by the all-new Lobo (high model) at $40,495.

It is worth noting that the 2025 Ford Maverick does get more standard equipment than its predecessor, including – most notably – a digital instrument gauge cluster and a larger, 13.2-inch screen running SYNC 4. The Tremor isn’t a completely fair comparison either, given the fact that it has become its own trim level based on the Lariat, whereas before, it was offered as the optional Tremor Off-Road Package, which could be added to the XLT or Lariat.

Regardless, those shopping for a 2025 Ford Maverick are certainly facing a bit of sticker shock, particularly since the compact pickup debuted in 2022 with a starting price of just $19,995, sans delivery charges.

We’ll have more on the 2025 Ford Maverick soon, so be sure and subscribe to Ford Authority for more Ford Maverick news and non-stop Ford news coverage.

2025 Ford Maverick Photos
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Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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Brett Foote

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

View Comments

  • Front end is ugly and interior looks cheap. New prices are outrageous for something that can only haul groceries!

    • Yes, the front end doesn't look as good as the previous model year, even more so is that it doesn't look integrated together with the design of the truck. It can do more than haul groceries. A base Gladiator only tows 4k. The Maverick with the tow package can tow as much as a non max tow Gladiator (beefed up unibody vs base body on frame). But the price going up, that was expected. Why? Well, there is this truck called the Ranger and Ford isn't gonna have people buying Mavericks because they are cheap when they really want you to buy a Ranger because its a truck that is smaller than the F-150, because you really don't need that much truck period but they think you should really want an F-750. Get it? They will balance their market share, you aren't getting a steal, so that's why Americans always buy a little more than they need because capitalism would have us all shopping at Sam's Club and Costco if it truly had its way. The best value truck will always be 1/2 ton, period. And I drive a Jeep Gladiator Freedom edition (Steel bumpers) with the max tow package, in case you're wondering why I'm so into this conversation. I will probably be going back to a 1/2 on my next truck, it is the best bang for the buck. Ford F-150 or Ram 1500, this other crap out there is a gimmick.

  • The XLT is the sweet spot. A well-optioned XLT hybrid with AWD and 4K towing is still significantly cheaper than an entry level gasser midsize that gets worse mpg's with way less amenities....and cheaper than most Rav4 hybrids that tow less.

  • "Cheap & Cheerful" is not what sells to the American consumer which is what Ford found out since the release of the current model with a cheap base price.

    The price increases aren't that bad when you look at the upgrades from the previous model year and then factor in the hefty inflation rate.. Groceries alone have risen 5.4% on average annually since 2020.. I was going to post the inflation rate table but this commenting software doesn't allow images.

  • The upgrades are actually pretty decent. It might be worth the price increase if they didnt screw up the front fascia.

  • The front end is so ugly with the two end taps in the body color extending up each side of the grille .
    What is wrong with the so called stylists ? Horrible , would not buy for that alone

  • I sat in one last year and then said thanks to the leasing manager. Cheap and uncomfortable interior. It was an XLT.
    This new flat spot on the front end is a mess.

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