Lincoln sales in the United States jumped 31 percent to 31,332 units during the second quarter of 2025. The results represent the luxury brand’s highest second-quarter performance in years.
Individual model sales performance was as follows:
| MODEL | Q2 2025 / Q2 2024 | Q2 2025 | Q2 2024 | YTD 2025 / YTD 2024 | YTD 2025 | YTD 2024 |
|---|---|---|---|---|---|---|
| AVIATOR | +28.04% | 7,252 | 5,664 | +0.90% | 12,021 | 11,914 |
| CORSAIR | +4.46% | 6,856 | 6,563 | +1.92% | 13,096 | 12,849 |
| NAUTILUS | +19.29% | 9,869 | 8,273 | +5.88% | 18,533 | 17,504 |
| NAVIGATOR | +114.87% | 7,355 | 3,423 | +74.24% | 11,413 | 6,550 |
| LINCOLN TOTAL | +30.97% | 31,332 | 23,923 | +12.79% | 55,063 | 48,817 |
All Lincoln nameplates were in the green during the second quarter of 2025, led by monumental 115 percent increase (to 7,355 units) recorded by the Lincoln Navigator. The Lincoln Aviator posted the second-highest growth rate of 28 percent to 7,252 units, while the Lincoln Nautilus saw sales grow 20 percent to 9,869 units. Finally, the Corsair grew four percent to 6,856 units as the small crossover SUV enters its final year in production. The upbeat results show the power of a fully fresh lineup, with all four nameplates being either updated or completely overhauled (redesigned) since the 2023 model year.
Looking ahead, we expect the Corsair and Aviator to continue performing at the levels seen during Q2, with the Corsair beginning to fade toward the end of 2025 as production ends and inventory dwindles. Meanwhile, the sky seems to be the limit for the Nautilus and Navigator, with both models’ sales success dependent on supply. While the Navigator will likely continue to be widely available, the Nautilus’ future is somewhat up in the air given that it’s imported from China.
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