In May 2025, a Ford F-150 discount offers an employee pricing program for everyone nationwide on the 2025 Ford F-150, which FoMoCo has extended into July.
For the F-150, though, it excludes off-road F-150 Raptor and Raptor R models.
No other incentives are available on the best-selling full-size light duty pickup truck.
Ford F-150 discount and incentive offers vary by region in May 2025. Below, we have compiled the most significant deals observed in four large U.S. markets for the 2025 F-150:
The above offers will remain valid through June 2nd, 2025. As a reminder, the preceding list does not represent all offers that may be available, so as always, we recommend checking with an authorized Ford dealer in your area to find out what Ford F-150 incentive offers are available to you.
For reference, here are the 2025 Ford F-150 trim levels and their corresponding starting MSRPs, including $1,995 destination/delivery charge:
The 2025 Ford F-150 follows the refreshed 2024 Ford F-150 and arrives with few changes. The 2025 model deletes the factory-installed SecuriCode keypad, though it’s still available as a dealer-installed option. The 2025 F-150 will also drops the factory Connected Navigation feature on XL and STX trims, which was previously standard across the 2024 F-150 lineup. Additionally, the XLT will only offer Connected Navigation on the Mid and High equipment groups, though it does include a one-year trial for the service.
Additionally, the 2025 F-150 has dropped the previously-available Heritage Edition, which debuted back in June of 2022 for the 2023 model year as a bit of a retro throwback, and has also ditched the three-year BlueCruise subscription option. Finally, the 2025 lineup deletes a pair of exterior color options, namely Avalanche and Darkened Bronze Metallic, but gains two new ones, those being Marsh Gray and Space White Metallic.
Recently the 2025 F-150 lineup got slightly more expensive, up $100 across the board.
Looking ahead, spotted 2026 Ford F-150 Lobo prototypes indicate a street performance pickup is on the way.
The Ford F-Series continues as America’s best-selling truck for the 48th year.
In a new comparison test, the Ford F-150 beat all major rivals, documented here in the video, below:
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority is not responsible for any omissions, misprints, or any other errors.
Expanding that lineup yet again.
A way to potentially help avoid obstructions in wet weather.
Increasing a bit compared to the past couple of quarters.
A massive project, but one certainly worth undertaking.
Most companies are transitioning workers back to the office, too.
While the overall market posted a sharp increase in issues.