Ford Brazil sales increased four percent to 2,135 units in June 2023 compared to June 2022.
Individual model sales performance was as follows:
During the first six months of the 2023 calendar year, Ford Brazil sales increased 29 percent to 12,199 units.
| MODEL | JUN 2023 / JUN 2022 | JUNE 2023 | JUNE 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| F-SERIES | * | 173 | * | * | 392 | * |
| MAVERICK | -30.45% | 169 | 243 | -3.58% | 727 | 754 |
| MUSTANG | +13.33% | 34 | 30 | +65.15% | 218 | 132 |
| RANGER | +6.74% | 1,425 | 1,335 | +24.81% | 8,326 | 6,671 |
| TERRITORY | +9.47% | 104 | 95 | +0.70% | 577 | 573 |
| TRANSIT | +5.56% | 114 | 108 | +227.43% | 1,480 | 452 |
| FORD TOTAL | +4.25% | 2,135 | 2,048 | +29.31% | 12,199 | 9,434 |
The healthy increase in Ford Brazil sales once again expanded the company’s market share in said country, where it has experienced five consecutive months of growth due to strong sales of various models in the Brazilian market. However, last month’s 2,135 deliveries represents a slight reduction from May and slows Ford’s local momentum.
The vast majority of the Ford Brazil lineup performed well in June, including the best-selling Ford Ranger, which vastly outsells its stablemates. Ford’s midsize pickup maintained a good level of demand despite the slight slowdown in demand for other trucks in the country, thanks to the recent arrival of the all-new model.
In contrast, the Ford Maverick was the only model of the brand that suffered a drop in sales in the Brazilian market during June and also in the total accumulated to date.
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