Lincoln sales in the United States jumped 35 percent to 30,293 units during the fourth quarter of 2024. Individual model sales performance was as follows:
| MODEL | Q4 2024 / Q4 2023 | Q4 2024 | Q4 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| AVIATOR | +32.39% | 7,778 | 5,875 | +62.27% | 25,235 | 15,551 |
| CORSAIR | +12.69% | 7,777 | 6,901 | +12.83% | 27,513 | 24,384 |
| NAUTILUS | +88.36% | 10,241 | 5,437 | +50.18% | 36,544 | 24,334 |
| NAVIGATOR | +8.00% | 4,497 | 4,164 | -11.50% | 15,531 | 17,549 |
| LINCOLN TOTAL | +35.38% | 30,293 | 22,377 | +28.12% | 104,823 | 81,818 |
All Lincoln nameplates were in the green during the final quarter of 2024, led by the 88 percent leap recorded by the Lincoln Nautilus. At 32 percent, the Lincoln Aviator posted the second-biggest growth rate of 32 percent growth, while the Corsair grew 13 percent and the Lincoln Navigator‘s eight percent increase was its lowest. The results are very impressive to say the least, and show the progress that Lincoln is making in the hotly-contested luxury automobiles segment.
Looking ahead, we expect the Corsair and Aviator to continue performing roughly at the levels seen during Q4. We also expect the Navigator to post a substantial jump once the next-generation model has fully launched and is enjoying healthy inventory levels.
The only question mark is the Nautilus, whose future is somewhat up in the air, as we reported just yesterday.
Even though Ford Performance no longer exists.
Yet another nice example of the last-gen T-Bird.
It could get a hybrid powertrain option at that point.
Any offers are currently unavailable on redesigned full-size SUV.
And they apparently committed to that poor decision.
Owners have proven to be quite loyal so far.
View Comments
Awesome!! This ought to show Ford that Lincoln is worth it. If Lincoln rolls out an updated Corsair and Aviator to match the updated Nautilus, sells would take off even more. Bringing the Zephyr to the States wouldn't hurt either.
Sales* before anyone calls me out haha.
Building the Zeypher in the states will be better. Time Lincoln builds all its vehicles in the US. Perhaps the marshall battery plant they're having issues with can be converted to a Lincoln only plant- low volume but high quality like it's glory days.
Lincoln Navigator sales still declined by 2,018 units despite a $10,000 rebate on the 2024 Lincoln Navigator, 2025 MY Lincoln Navigator sales will be around 12,000 units given the $101,990 MSRP starting price courtesy of the Brilliant Dianne Craig who needs to be replaced.
Well that ain't a shock considering Dwight Manfretti needs a new Navigator/Aviator every other week...