Ford Brazil sales decreased 54 percent to 1,622 units in April 2022 compared to April 2021 results.
Individual model sales performance was as follows:
During the first four months of the 2022 calendar year, Ford Brazil sales decreased 73 percent to 5,413 units.
| MODEL | APR 2022 / APR 2021 | APRIL 2022 | APRIL 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| BRONCO SPORT | * | 125 | * | * | 438 | * |
| KA | -99.91% | 1 | 1,108 | -99.95% | 4 | 8,721 |
| MAVERICK | * | 265 | * | * | 335 | * |
| MUSTANG | +1,000.00% | 11 | 1 | -22.40% | 97 | 125 |
| RANGER | -44.64% | 1,111 | 2,007 | -45.96% | 4,121 | 7,626 |
| TERRITORY | -46.20% | 99 | 184 | -33.46% | 364 | 547 |
| TRANSIT | * | 4 | * | * | 15 | * |
| FORD TOTAL | -54.35% | 1,622 | 3,553 | -72.56% | 5,413 | 19,726 |
For yet another month, Ford Brazil sales registered a drastic decrease in April. The performance further deepens the extensive period of negative sales behavior in the South American country for The Blue Oval brand. In fact, the 54 percent drop in April represents Ford’s 28th consecutive drop in monthly sales volume in the Brazilian market.
Much like during the first quarter of the year, the significant drop in Ford Brazil sales during April was marked by the decline in Ranger sales as well as the massive hole left by the discontinued Ka. Between both vehicles, The Blue Oval lost almost 2,000 units in monthly sales volume on an annual basis.
By contrast, the all-new Ford Maverick saw its first full month on sale in Brazil. The new compact pickup recorded its best monthly sales figure in Brazil during April.
Amid a general slowdown in EV pickup sales.
EcoBoost and GT owners can now get the same look.
Not something we see very often.
We don't think it'll become a reality.
It's currently unclear what that product might be.
Low-interest financing offered on heavy-duty pickup truck.
