Ford Argentina sales increased 20 percent to 3,120 units in November 2020 compared to November 2019 results. The figures placed Ford as the sixth best-selling car brand in Argentina, behind Volkswagen, Toyota, Renault, Fiat and Chevrolet.
Individual model sales performance was as follows:
During the first eleven months of the 2020 calendar year, Ford Argentina sales decreased 38 percent to 29,943 units.
MODEL | NOV 2020 / NOV 2019 | NOVEMBER 2020 | NOVEMBER 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
---|---|---|---|---|---|---|
ECOSPORT | +67.37% | 867 | 518 | -25.61% | 7,019 | 9,436 |
F-SERIES | * | 87 | * | * | 642 | * |
FIESTA | -92.50% | 6 | 80 | -94.68% | 219 | 4,117 |
FOCUS | -97.11% | 5 | 173 | -92.67% | 427 | 5,828 |
KA | -10.17% | 830 | 924 | -39.82% | 9,592 | 15,939 |
KUGA | -63.64% | 4 | 11 | -5.22% | 254 | 268 |
MONDEO | -56.52% | 20 | 46 | -7.14% | 481 | 518 |
MUSTANG | * | 1 | 0 | 0.00% | 10 | 10 |
RANGER | +40.30% | 1,135 | 809 | -5.83% | 10,449 | 11,096 |
TERRITORY | * | 136 | * | * | 303 | * |
TRANSIT | -9.52% | 19 | 21 | -0.72% | 416 | 419 |
FORD TOTAL | +20.14% | 3,120 | 2,597 | -37.55% | 29,943 | 47,949 |
Ford Argentina sales posted a healthy increase in November, thanks to a notable recovery in vehicle demand in the Latin American country. As such, November becomes the second month that Ford sales have increased in Argentina thus far in 2020, following the first increase in September.
The positive performance in Ford Argentina sales last month was supported by significant gains by the Ford Ranger and EcoSport – the only models to have posted positive year-over-year results. The midsize pickup continues to cement its newfound position as The Blue Oval’s most popular model in the country, while the small crossover managed to displace the Ka from the second best-selling position.
To a lesser extent, the Ford F-Series and the new Territory, which has been on sale for four months in Argentina, also helped with the positive result.
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