Ford Brazil sales increased 47 percent to 3,599 units in May 2024 compared to May 2023.
Individual model sales performance was as follows:
During the first five months of the 2024 calendar year, Ford Brazil sales increased 53 percent to 15,433 units.
| MODEL | MAY 2024 / MAY 2023 | MAY 2024 | MAY 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| BRONCO SPORT | * | 154 | * | * | 908 | * |
| E-TRANSIT | * | 0 | * | * | 102 | * |
| F-SERIES | -68.39% | 61 | 193 | -0.91% | 217 | 219 |
| MAVERICK | +183.18% | 303 | 107 | +99.64% | 1,114 | 558 |
| MUSTANG | -48.72% | 20 | 39 | -63.04% | 68 | 184 |
| RANGER | +47.73% | 2,306 | 1,561 | +41.15% | 9,741 | 6,901 |
| TERRITORY | +306.54% | 435 | 107 | +332.28% | 2,049 | 474 |
| TRANSIT | +20.31% | 308 | 256 | -16.40% | 1,142 | 1,366 |
| FORD TOTAL | +46.66% | 3,599 | 2,454 | +53.33% | 15,433 | 10,065 |
Ford Brazil sales increased healthily in May, marking the second consecutive month of increases for the Blue Oval brand in the South American country. Ford’s strong performance last month contrasts with the decline of other automakers in the Brazilian market, such as those that manufacture locally, which were affected by logistical difficulties and falling sales.
In fact, most of Ford Brazil’s models recorded strong double- and triple-digit increases in May – including the brand’s three best-selling nameplates in the country. Once again, the Ford Ranger led the pack, which not only cements its position as the brand’s best-selling model but also strengthens its position as of the most popular pickups in the country.
In addition, the Ford Territory stands out for its dramatic increase, quadrupling its registrations year after year and marking the highest growth rate of the entire Ford portfolio. The Ford Bronco Sport also had a high triple-digit increase, improving its position in the highly competitive compact SUV segment.
Along with several of its lineup mates.
Amid weak demand in that market.
Though we imagine that all-wheel drive will be offered, too.
It's number 18 of the 40 built in total.
The Italian company blows away everyone else in that regard.
