Ford Brazil sales increased 24 percent to 2,379 units in September 2023 compared to September 2022 results.
Individual model sales performance was as follows:
During the first nine months of the 2023 calendar year, Ford Brazil sales increased 30 percent to 19,021 units.
| MODEL | SEP 2023 / SEP 2022 | SEPTEMBER 2023 | SEPTEMBER 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| F-SERIES | +2,300.00% | 72 | 3 | +5,600.00% | 798 | 14 |
| MAVERICK | +27.27% | 70 | 55 | -0.78% | 1,143 | 1,152 |
| MUSTANG | -47.27% | 29 | 55 | +9.52% | 299 | 273 |
| RANGER | +42.32% | 1,890 | 1,328 | +31.41% | 13,170 | 10,022 |
| TERRITORY | +72.94% | 147 | 85 | +14.38% | 907 | 793 |
| TRANSIT | -54.58% | 129 | 284 | +88.70% | 2,038 | 1,080 |
| FORD TOTAL | +24.29% | 2,379 | 1,914 | +30.21% | 19,021 | 14,608 |
The healthy increase in Ford Brazil sales in September once again builds on prior momentum in the country, where it has experienced eight consecutive monthly increases and continues to improve FoMoCo's market share despite its current position as a vehicle importer. In addition, the latest figures are the second best so far this year, after the 2,497 deliveries in August.
September's solid sales figure was driven by the growing popularity of the all-new Ford Ranger in Brazil, registering the nameplate's best monthly volume in recent years and one that allowed it to rank second among the best-selling midsize pickups. In fact, the new Ranger surpassed the Chevrolet S10 in the Brazilian market for the first time, thanks to high customer interest.
In addition, three other models of the brand in Brazil managed to increase their sales last month. The continuous improvement of the Ford Territory and the F-150 stands out, with the latter achieving the highest four-digit growth rate.
As is the case with the existing model.
By at least a month or two.
Or just the regular old 10-speed automatic?
Following some recent actions by the Trump administration.
Ford is prioritizing production of its more profitable ICE F-150 and Super Duty.
