Ford Escape sales increased in the United States, Argentina and Mexico during Q3 2022.
| MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| ESCAPE | +34.57% | 35,391 | 26,299 | -2.22% | 109,311 | 111,791 |
| MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| ESCAPE | -25.16% | 6,367 | 8,508 | -5.11% | 19,800 | 20,866 |
| MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| ESCAPE | +107.77% | 1,043 | 502 | +131.18% | 2,321 | 1,004 |
| MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| ESCAPE | +210.59% | 792 | 255 | * | 1,457 | 0 |
| MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| KUGA | +122.22% | 120 | 54 | +1.88% | 271 | 266 |
The 35 percent uptick to 35,391 units of Ford Escape sales during Q3 2022 puts The Blue Oval’s compact crossover in eighth place in its segment when ranked by sales volume.
The segment was led by the Toyota RAV4, which saw sales grow 11 percent to 102,456 units. Second place was earned by the Honda CR-V, which saw a 20 percent decrease in sales to 58,579 units. The Chevy Equinox placed third, increasing 46 percent to 56,036 units while the Subaru Crosstrek took fourth with an uptick of 23 percent to 45,294 units. The Nissan Rogue took fifth, down 19 percent to 42,460 units, followed by the Hyundai Tucson with 39,655 deliveries as sales slipped 28 percent. The Kia Sportage placed seventh, up 47 percent to 37,383 units, followed by the Escape. All other contenders posted less than 35,000 sales apiece.
| MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | Q3 22 SHARE | Q3 21 SHARE | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
|---|---|---|---|---|---|---|---|---|
| TOYOTA RAV4 | +11.06% | 102,456 | 92,252 | 18% | 17% | -3.22% | 303,341 | 313,447 |
| HONDA CR-V | -19.31% | 62,085 | 76,941 | 11% | 14% | -38.41% | 178,687 | 290,140 |
| CHEVROLET EQUINOX | +43.77% | 46,646 | 32,444 | 8% | 6% | +8.08% | 163,324 | 151,110 |
| SUBARU CROSSTREK | +22.90% | 45,294 | 36,853 | 8% | 7% | +14.13% | 115,344 | 101,067 |
| NISSAN ROGUE | -18.90% | 42,460 | 52,358 | 8% | 10% | -44.54% | 130,135 | 234,647 |
| HYUNDAI TUCSON | +27.74% | 41,554 | 32,530 | 7% | 6% | +8.25% | 125,625 | 116,047 |
| KIA SPORTAGE | +47.15% | 37,383 | 25,404 | 7% | 5% | +13.91% | 89,739 | 78,778 |
| FORD ESCAPE | +34.57% | 35,391 | 26,299 | 6% | 5% | -2.22% | 109,311 | 111,791 |
| MAZDA CX-5 | -23.65% | 34,145 | 44,722 | 6% | 8% | -15.58% | 115,949 | 137,343 |
| SUBARU FORESTER | -21.55% | 28,468 | 36,289 | 5% | 7% | -39.96% | 79,405 | 132,254 |
| VOLKSWAGEN TIGUAN | +29.03% | 25,608 | 19,847 | 5% | 4% | -24.31% | 64,336 | 85,000 |
| FORD BRONCO SPORT | +3.56% | 21,427 | 20,690 | 4% | 4% | -1.51% | 79,976 | 81,204 |
| GMC TERRAIN | +80.96% | 17,917 | 9,901 | 3% | 2% | +51.08% | 65,619 | 43,434 |
| JEEP CHEROKEE | -0.84% | 11,495 | 11,592 | 2% | 2% | -60.82% | 30,852 | 78,750 |
| MITSUBISHI OUTLANDER | -32.30% | 7,178 | 10,602 | 1% | 2% | +43.26% | 30,481 | 21,277 |
| MITSUBISHI ECLIPSE CROSS | +2.56% | 2,649 | 2,583 | 0% | 0% | +20.46% | 8,361 | 6,941 |
| DODGE JOURNEY | -97.08% | 31 | 1,062 | 0% | 0% | -98.65% | 187 | 13,827 |
| TOTAL | +5.60% | 562,187 | 532,369 | -15.34% | 1,690,672 | 1,997,057 |
From a segment share standpoint, Ford Escape sales commanded six percent, up one percentage point year-over-year. The seven percent segment share figure amounts to one third of the 18 percent share commanded by the segment-leading RAV4, which gained one percentage point from Q3 2021. In second place, the CR-V claimed 11 percent, down three percentage points, while the Equinox saw an eight percent share, up two percentage points. The Crosstrek earned eight percent, up one percentage point from the year-ago quarter. All other contenders, including the Escape, posted seven percent segment share or less.
It is also worth noting that Ford now fields two vehicles in this segment: the Escape and the Bronco Sport. The latter held a five percent segment share, up one percentage point over last year’s results. Combining sales of both models gives The Blue Oval 56,818 deliveries, good for a 10 percent segment share. While that exceeds the six percent segment share held by the Escape alone, it still trails the dominant 18 percent share held by the RAV4.
| MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | Q3 22 SHARE | Q3 21 SHARE | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
|---|---|---|---|---|---|---|---|---|
| FORD ESCAPE | +34.57% | 35,391 | 26,299 | 62% | 56% | -2.22% | 109,311 | 111,791 |
| FORD BRONCO SPORT | +3.56% | 21,427 | 20,690 | 38% | 44% | -1.51% | 79,976 | 81,204 |
| TOTAL | +20.92% | 56,818 | 46,989 | -1.92% | 189,287 | 192,995 |
The compact mainstream crossover segment expanded six percent to 562,187 units in Q3 2022, meaning Ford Escape sales outperformed the segment average during the quarter.
The notable increase in Ford Escape sales during Q3 2022 is certainly encouraging, though the fact that the results placed it mid-pack isn’t anything to write home about just yet. In fact, the current, fourth-generation Escape has been facing declining sales since its launch, but Ford tells us that this was all part of its plan.
In the meantime, the refreshed 2023 Ford Escape brings a host of updates to the crossover, including a revamped trim level lineup that now consists of Base, Active, PHEV, ST-Line and Platinum levels. The ST-Line brings a sportier look to the crossover, including a black mesh grille, rear-wing spoiler and monochromatic exterior with matching painted surfaces. The 2023 Escape continues to be powered by the Ford 1.5L I3 EcoBoost or the more powerful Ford 2.0L I4 EcoBoost. The the hybrid and plug-in hybrid variants of the 2.5L I4 also continue to be offered. The new model also features the Fully Networked Vehicle (FNV) electrical architecture.
Taking a page out of the Maverick's book.
All that Electric Spice looks pretty good, if we do say so ourselves.
It has remained with the original owner's family since new, too.
Three words: tech, advertising, and business.
Another nicely kept example of the newer Ranger.
View Comments
Ford seriously need to focus on their on road SUV's. They're killing it with the off-road vehicles but with the exception of the Maverick they're getting killed
Ford can offer all the excuses they want, but they’re getting their clock cleaned. Look at the nameplates that are outselling them. Chevy, which presumably has the same supply chain problems, is kicking their butt. The consumers have spoken, but Ford isn’t listening. Ford stock is off 45.31% year to date. Sure was fun watching Farley learning how to drift, though.