Ford Argentina sales increased 439 percent to 2,190 units in April 2021 compared to April 2020 results. The figures placed Ford as the sixth best-selling car brand in Argentina, behind Volkswagen, Toyota, Fiat, Renault and Chevrolet.
Individual model sales performance was as follows:
During the first four months of the 2021 calendar year, Ford Argentina sales increased 38 percent to 12,619 units.
| MODEL | APR 2021 / APR 2020 | APRIL 2021 | APRIL 2020 | YTD 2021 / YTD 2020 | YTD 2021 | YTD 2020 |
|---|---|---|---|---|---|---|
| BRONCO | * | * | * | * | * | * |
| BRONCO SPORT | * | 65 | * | * | 75 | * |
| E-SERIES | * | * | * | * | * | * |
| ECOSPORT | +44.16% | 111 | 77 | -21.07% | 1,865 | 2,363 |
| F-SERIES | +455.56% | 50 | 9 | +117.19% | 139 | 64 |
| FIESTA | * | 2 | 0 | -93.13% | 11 | 160 |
| KA | +215.69% | 483 | 153 | +10.31% | 3,649 | 3,308 |
| KUGA | * | 59 | 0 | +384.85% | 160 | 33 |
| MONDEO | -48.39% | 16 | 31 | -78.05% | 45 | 205 |
| MUSTANG | * | 3 | * | * | 8 | * |
| RANGER | +705.43% | 1,039 | 129 | +112.34% | 5,474 | 2,578 |
| TERRITORY | * | 211 | * | * | 760 | * |
| TRANSIT | +2,540.00% | 132 | 5 | +624.07% | 391 | 54 |
| FORD TOTAL | +439.41% | 2,190 | 406 | +37.91% | 12,619 | 9,150 |
Ford Argentina sales posted a significant triple-digit increase in April, achieving the second consecutive growth after posting a 154 percent growth in March. This impressive performance is due to fact that April 2020 was the first full month of confinement for COVID-19 in Argentina, and both vehicle registration centers and dealerships were closed.
As such, the vast majority of Ford models saw substantial sales increases in April, led by the four-digit growth of the Transit and the Ford Ranger. The locally-built midsize pickup continues as Ford’s best-selling vehicle in Argentina.
Notably, 65 units of the all-new Ford Bronco Sport were sold in the Argentine market last month, after its recent introduction in the South American country.
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